Name:
Company Name:
Email Address:
Current web address, if any:
What is the mission or purpose of your business or organization?
Do you have a tagline? If so, what is it?
What is the purpose of your web site? What do you intend to accomplish with it?
Do you want people to: (check as many as apply)
Learn more about your business or organization?
Hire you to perform a service?
Buy products from you?
Join your organization?
Communicate with you?
Become part of an online community?
Other:
Who is your target audience or community? (Age, gender, interests, locality)
Who is your competition?
When people visit your site, what do they want? (check as many as apply)
Information about a topic
Information about your products, services or organization
To be entertained
To comparison shop or to buy a product
To connect with others of similar interests
The visual metaphors, graphic design and color scheme of your web site will communicate volumes to the visitor about you and your business.
What IMAGE do you want to project? (check as many as apply)
Traditional? Contemporary? Conservative? Cutting edge?
Formal? Casual? Serious? Friendly?
Corporate? Personal? Expensive? Affordable?
What STYLE do you want to communicate? (check as many as apply)
Serene Spiritual Powerful Professional
Hip Classic Elegant Funky
Ethnic Natural/Organic High tech Frivolous
Fun Flashy Muted Soft
Playful Down to earth Mellow Comforting, caring
Romantic Sensual Authoritative Delicate
Energetic Historical Festive Fanciful
Do have any existing graphic or promotional materials? Yes No
Do you have a logo? Yes No
Do you have photos that you wish to use on the web site? Yes No
Do you have an outline of the content for your site? Yes No
Is the content written? Yes No It’s in process
Do you need help in developing, writing and/or editing the content for your web site? Yes No
If your site outline is done, how many sections do you have, and about how many pages in each section? (One web page equals approximately one 8 1/2 by 11 sheet of paper with double spaced type.)
If you are selling products, how many will be on your site?
What keywords would someone type into a search engine to find you?
What special functions will you need for your web site? (check as many as apply)
Mailing list for email newsletters
Mailing list discussion group
Message board or forum
Blog
Contact, subscription, survey or feedback forms
Shopping cart Merchant account
Password protection for certain pages
Site search engine E-cards
Music clips Video clips
Do you have a marketing/promotion plan for your web site? Yes No In process
We can help you develop one, or give you lots of ideas on doing it yourself.
Do you have plans for updating the content of your site or for an email newsletter? Yes No
(Regularly updating the content of your site gives visitors a reason to return.)
When would you like your web site to be launched?
Have you registered a domain name? Yes No
If you have, what is it?
If not, we can register a name for you.
Have you decided on a hosting company? Yes No
If not, please consider our hosting plan.
Do you plan to maintain and update your own site? Yes No Maybe
Would you like us to do that for you? Yes No Maybe
Please list a few web sites that appeal to the same target audience or community, or that communicate an image or style that is similar to what you want.
Please list some of your competitor’s web sites, if you know of any. Let us know what you like and don’t like about some of these sites.
Would you like us to send you a free quote based on the information in this questionnaire? Yes No
